Efrem de Paiva

UX Designer/Researcher

Efrem brings international startup experience to Mach49 London. As a UX Designer / Researcher with a user-centered approach, Efrem combines active listening with data, trends, and business strategy to propose innovative client solutions.

Prior to Mach49, Efrem worked in digital transformation programs for the London Borough of Hackney and the Law Society. Having held generalist positions in Brazil, Portugal, and in the UK, Efrem started his professional life as a VC business analyst. In addition to running his own business, he helped entrepreneurs raise capital and set up their operations.

Efrem holds a bachelor's degree in business administration and management from Fundacao Getulio Vargas. He also completed General Assembly’s User Experience Design Immersive course.

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